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Why Content is Still King?

Content, Digital Marketing

Content Creation, Creative

Dec 01, 2020

An Overview of Content Marketing Strategies in the Current Digital Landscape Content marketing has been one of the most successful forms of digital marketing in today’s diverse digital marketplace. It’s no wonder people always go back to the phrase “Content is King” whenever they...

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How Video Marketing Can Help Your Business

Digital Marketing, Video Marketing

Customer Engagement, Video Marketing

Dec 01, 2020

Video marketing is a powerful way for businesses and brands of all sizes to reach customers. Your competitors are probably already using it, and your customers are all about it. So if you’re not using video in your marketing efforts, you’re missing out! A...

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Is Video Marketing Good for Search Engine Optimization?

SEO, Video Marketing

Dec 01, 2020

Over the past few years, video has grown to be an essential part of the Internet and digital culture. You can’t spend a few minutes on social media without seeing a video, Youtube is now the second most visited site in the world, and...

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What is PPC and Paid Search Marketing and How Does It Work?

PPC

Paid Advertising, PPC, Sponsored Ads

Nov 30, 2020

Learning about paid search marketing can be overwhelming, especially for those who may not have prior knowledge about how ads work, SEO, or digital marketing. Paid search marketing is a growing business, and it’s reportedly one of Google’s (Alphabet Inc)’s main income-generating tool. In...

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The Four P’s of Online Marketing

Digital Marketing

Business, Digital Marketing

Nov 30, 2020

Marketing is one of the strongest foundations of any business. Many people think marketing is the easiest part of business operations. But that’s not true. A high-quality marketing strategy will always require a lot of thought and development. Before your brand decides on the...

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Why Do I Need Digital Marketing?

Digital Marketing

Business, Digital Marketing

Jun 18, 2015

Marketing at the height of the digital, or the information age, has taken on a new form. Since the start of the devastating global pandemic, we’ve seen more and more of our trusted brands and companies moving from their offices and brick and mortar...

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